ECHO
 
 
 
 

tashi van der waerden

strategist

 
 
 
 
tashi_header.jpg
 

 

With a heart for insights and head for strategy, Tashi crafts evocative brand narratives rooted in rich consumer truths.

Using qualitative research, cultural analysis and semiotics she positions brands to excite, engage and endear. Tashi’s sense of curiosity is never ending, resulting in constantly expanding knowledge, empathy and foresight. Her enthusiasm and passion is unwavering.